Within the span of one hour this weekend, I experienced distinctly different service levels
Today’s post is from our archives at SafeSourcing.
This is an oldie and still works today, maybe more than ever.
Within the span of one hour this weekend, I experienced both ends of the customer service experience at two retail establishments. The first was at my bank and the second at the Apple store. I went to the bank for standard cash withdraw. The line at the ATM was exceedingly long so I elected to go inside. I was greeted with a more manageable line and no greeting from anyone at the bank. After 10 minutes of waiting I heard, “next”. I was asked what I needed help with. I did not have my account number for my transaction and I would have thought it was inconvenient for my banker to retrieve this information. It was an overall unfriendly transaction.
Next I went to the Apple store to purchase a case for my iPad. It was equally as busy, likely more so. I was immediately greeted and asked what was bringing me in that day. I was taken to the accessory area and asked what I was specifically looking for. I was then asked if I needed help with anything else. All while smiling I must add. I left happier than when I went in.
I want to buy from people and organizations that treat me like I matter. When I select a supplier, their culture matters. The way I will be treated matters. The way my company and my clients are treated matters.
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