Price concerns are going mainstream as even celebrities are taking note.
Today’s post is by Dave Wenig is the Senior Vice President of Sales and Services at SafeSourcing Inc
Cardi B, the Grammy Award winning rapper has been getting a lot of attention over the last few days for an unexpected reason. That reason? Lettuce prices.
The rapper posted a series of posts to Twitter over the past several days highlighting her concerns about food prices and inflation. Notably, she had some choice words to say about the price of lettuce including a one-minute video in which she shares her worry for working class families. Fair warning, if you head over to Twitter to watch the video, you might want to wear headphones.
Of course, her observations about the costs of these goods are correct. At SafeSourcing, and even in this blog, we track and share our perspective as well. While the reasons for the price increases vary from legitimate to false, we all need to do our part to help manage the burden of rising prices.
For Cardi B, she can use her platform to draw national attention to the concern. The video I mentioned earlier has about 5.5 million views as I write this blog.
For SafeSourcing, we continue to collaborate with our clients via their procurement teams of category managers and other professionals to work to keep costs in line and fight back to reduce costs using innovative technologies and processes.
Join the fight against price increases with us. Follow our blog for more information, follow us on LinkedIn, and contact me to join us if you are a buyer and you are as fed up with the cost of lettuce as us and Cardi B.
For more information, please contact SafeSourcing.